Clarify your direction and find strategic opportunities that lie ahead.

• STRATEGIC INSIGHTS AND ANALYTICS
  We shed light on your marketing and communications landscape, generating the insights and benchmarks you need to make smart decisions.

• MARKETING AND COMMUNICATIONS AMBITION
  Together we shape your objectives to ensure they drive your business forward.

• BRAND IDENTITY DEVELOPMENT
  We build strong brands that stand out, earn trust and connect with your audience.

Focus our efforts on what truly matters.

• STRATEGY, PLANNING AND ROADMAPS
  We collaborate to determine the smartest path forward and create actionable plans, processes and roadmaps to achieve your goals.

• THOUGHT LEADERSHIP, DEMAND GENERATION AND EMPLOYER BRANDING
  We focus your efforts and harness the power of social media and content marketing to build thought leadership within your industry, create demand among potential clients and enhance your employer image.

Bring your strategies and plans to life.

• BRAND ACTIVATION
  We energise your brand with targeted initiatives.

• CONTENT CREATION AND DISTRIBUTION
  We share your story by crafting compelling content and and distribute it across platforms to capture attention and engage your audience.

• DIGITAL MARKETING AND SOCIAL MEDIA MANAGEMENT
  We connect with your audience by running effective digital marketing campaigns and manage your social media presence to engage with your audiences.

• RESULTS AND FOLLOW-UP
  We track your progress, measure success, learn from data and redefine your strategy for ongoing improvement.

At Brighten, we understand that sometimes you need a little extra help to navigate the world of marketing and communication. That's where our Fractionalise service comes in. It's like having your own team of experts on standby, ready to jump in and lend a hand whenever you need them.

Whether you need someone to take the reins on a specific project or provide ongoing support and guidance, we've got you covered.

Here's what Fractionalise can do for you:

• Bring in interim and fractional marketing and communication leadership, including roles like CMO, Marketing Manager, Social Media Manager

• Receive strategic sparring and planning

• Get project-based support for MarCom initiatives

• Seamlessly integrate with your existing team and processes

Partnering with Brighten's Fractionalise service means you'll always have the support you need to keep your MarCom efforts on track and your business moving forward.